Results from the 2011 Day of Giving

PITTSBURGH, Pa., October 12 2011 – The Pittsburgh Foundation’s Day of Giving last week generated funding for local nonprofits at the rate of nearly $75 per second over the 24-hour giving period. The total raised for charitable organizations in Allegheny and Westmoreland counties was $6,448,448, almost double compared with Pittsburgh’s Day of Giving in 2010.The Pittsburgh Foundation

More nonprofits than ever participated in the event – 654 local charities had completed or updated profiles on the Foundation’s PittsburghGives on-line site. And over 96 percent of those received credit card contributions from a total of 13,643 individual donations, up from the 7,788 donations in 2010.

Following the completion yesterday of financial reconciliations by Foundation staff, the amount of matching funds for nonprofits in Allegheny County was confirmed at 14.5 cents for every dollar they received. In Westmoreland, which had a separate match pool, the match is
23 cents on the dollar.

Nonprofits received a record outpouring of support from the community, the majority reporting significant increases in the number of contributions and the amounts of money raised during the event. For most of them, social media tools were central to their successful community outreach, engaging new and existing donors and increasing public awareness.

The Pittsburgh Foundation hosted a series of free social media classes over the past year for local nonprofits, teaching the cost-effective uses of technology platforms such as Facebook, Twitter and blogs. Representatives of over 400 nonprofits participated in the sessions.

Smaller organizations, as well as larger well-established nonprofits, were surprised by the results, which far exceeded the Foundation’s hopes and expectations. South Hills Interfaith Ministries which provides support programs including a food pantry, raised $13,000, compared with just $1,500 in 2010, and attributed its growth to the significant outreach it undertook using social media.

Women’s Center and Shelter received twice the amount of donations compared with last year, increasing from $12,000 in 2010 to $23,000 this year. North Hills Community Outreach also doubled the contributions it received to $41,295 from 171 individual donations, including 23 Board members and several past Board members.

The Nine Mile Run Watershed Association went from $2,455 raised with 38 donations in 2010 to $8,554 (113 donations) this year; City Theatre raised $28,000 in 2010 and $50,000 this year; and Variety The Children’s Charity increased from 15 donors contributing $2,525 in 2010 to 59 donors awarding $14,076 this year.

All above amounts exclude matching funds.

In terms of funds raised during the event, the leading organization in Allegheny County was Pittsburgh Symphony Orchestra which received donations amounting to $221,925, which qualifies for matching funds totaling $32,179. Next was Central Catholic High School which received $145,426 (plus match of $21,086); followed by Jewish Federation of Greater Pittsburgh, $141,472 ($20,513); Community Day School, $123,422 ($17,896); Pittsburgh Public Theater, $109,645 ($15,898); Greater Pittsburgh Community Food Bank, $98,595 ($14,296); The Pittsburgh Cultural Trust, $88,866 ($12,885); Reformed Presbyterian Theological Seminary, $83,535 ($12,112); Carnegie Library, $74,165 ($10,753) and Pittsburgh Opera, $72,515 ($10,514).

For Westmoreland, the top ten nonprofits for funds received were: Ligonier Camp and Conference Center, $31,505 (plus match of $7,246); Saint Vincent College, $27,455 ($6,314); Murrysville Community Library, $22,290 ($5,126); Valley Points Family YMCA, $19,620 ($4,512); Ligonier Valley YMCA, $17,190 ($3,953); Westmoreland Cultural Trust, $15,610 ($3,590); Valley School of Ligonier, $15,530 ($3,571); Westmoreland County Food Bank, $15,270 ($3,512); Peoples Library, $14,235 ($3,274); and Westmoreland County Historical Society, $14,210 ($3,268).

Public donations for Allegheny County during the Day of Giving amounted to $5,162,849 which combined with the match pool of $750,000 – an increase of 50 percent against 2010 – created a total of $5,912,849. In Westmoreland, public contributions were $435,599 which receive matching funds of $100,000.

All donations receive an equal pro-rated share of the match pools which for Allegheny nonprofits was provided by The Pittsburgh Foundation, supported by funding from the Foundation’s Jack G. Buncher Charitable Fund and local funding partners, including The Buhl Foundation, The Heinz Endowments and the Leonard C. Grasso Charitable Foundation.

“We take special delight in celebrating the outstanding results of the dedicated and enterprising work of nonprofits, including the way they embraced social media and on-line technology in their outreach efforts, and the tremendous generosity of our community, especially during this down economy,” said Grant Oliphant, The Pittsburgh Foundation’s President and CEO.  “It was a truly magnificent achievement, and we thank and congratulate everyone who participated.”

Since the launch of PittsburghGives in 2009, the on-line site’s giving events have so far raised almost $13.5 million for the region’s nonprofit organizations.

The PittsburghGives platform serves year-round as a unique on-line giving and research program for nonprofits to showcase their work in the community, detailing information about their charitable programs, missions, management and finances.  PittsburghGives can be accessed at http://www.pittsburghgives.com.


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